Broadcast TV: SuperSnake
Content Creation / Advertising / Social Media and More+

Creative Director: Douglass Clark
Production: Mack Dawg Productions / SPT
Director: Mike McCentire

SuperSnake was a one of a kind mega-structure that combined skateboarding and snowboarding like the world had never seen. I worked with Danny Davis and FUSE to develop the concept and help bring all aspects to fruition. Deliverables included a full 22 minute broadcast tv show (ABC ESPN), 30 second TV spot, and a digital / social activation that was deemed “Mountain Dew’s most successful content play in the brand’s history.”